Common Website Misconceptions

Common Website Misconceptions

02/26/2023   Blog   Indy Web Design

Myth: A website will single handedly generate leads and sales.

Reality: Nope! We believe 1000% in the power of a website, however a website won't take care of all your marketing needs. Websites, even the most beautiful and optimized ones, will need the support of additional marketing strategies such as SEO, citation building, paid advertising and much more!

Myth: I'm not ready to handle the demand a website will bring.

Reality: A lot of business owners postpone the development of their website, because are wrongfully convinced, that a website will bring in more work than they can handle.
The truth is that website development can take weeks or months, then even after the website gets published, search engines will take months to index it. Once index, websites take a long time to gain rank on their own.

Myth: My website doesn't come up when I search my main keyword.

Reality: If done properly, your website will come up when your main keyword is used to perform a search... it just may not be on the first page!
A common misconception is that your website, once published, should appear on the top results or the first page of search results, however this may necessary not be the case, specially when your product or service is in a major city or a very competitive industry.

Myth: Website design is a one-time task.

Reality: Website design is an ongoing process that requires continuous updates and maintenance. Business owners should regularly review their website and update it with new content, design, and features to keep it fresh and engaging for users.

Myth: I don't have to invest on my website once published.

Reality: Many business owners make the mistake of neglecting their websites and some times wonder why their competitors start doing better. The reason? Their website has been stagnant for over 3-4 years!
If you want to avoid this issue, consider having your desgner look at your website at least once a year and make changes. You wouldn't have the same smartphone for 5 years would you? Then do more about invesiting in your website!

Myth: The website design is all about aesthetics.

Reality: A website's design should be aesthetically pleasing, but it should also be functional, user-friendly, and optimized for search engines. A good website design should prioritize the user's experience and make it easy for them to find what they are looking for.

Myth: A flashy website will attract more customers.

Reality: While an eye-catching design can grab a user's attention, it's important to strike a balance between aesthetics and functionality. A website that is too flashy or cluttered can be overwhelming and drive users away. Simple, clean designs that prioritize user experience often perform better.

Myth: Website design is a one-size-fits-all solution.

Reality: Every business is unique, and their website should reflect that. Website design should be tailored to a company's brand, target audience, and business goals. It's important to work with a designer who understands your specific needs and can create a custom solution.

Myth: Website design is expensive.

Reality: While some website design firms may charge a premium for their services, there are many affordable options available. A website is an essential investment for any business, and it's important to find a designer who can deliver a quality product within your budget.

Myth: DIY website builders are just as good as professional designers.

Reality: While DIY website builders have improved in recent years, they still can't compete with the customization and functionality offered by professional website designers. A professional designer can create a website that is tailored to your business needs and can provide ongoing support and maintenance.

Myth: Website design is a one-and-done task.

Reality: Website design is an ongoing process that requires regular updates and maintenance. A website that is left stagnant can quickly become outdated and lose its effectiveness. Business owners should prioritize regular updates and maintenance to ensure their website stays up-to-date and engaging for users.