Are you tired of watching your beautiful website rank very poorly among search engine result pages or SERPs? Over 90% of search engine users will not go past the first results page, and most will only consider the top-3 results! If you are facing this difficult issue, then the solution to rank your website in a higher position is SEO or Search Engine Optimization.
SEO will position you page on the top search results and it usually it last for years to come.
Knowing what issues plague your current website will help you narrow down costs. Some websites have more and bigger issues than others, therefore the importance of performing a website analysis before starting an SEO campaign.
Keywords have difficulty levels, and understanding your target keywords will give you an idea of the challenge. The more general the keyword, the harder it will be to rank. By performing an analysis you can find better keywords to rank for.
Understanding what your competitors are doing correctly will help you navigate your way through search engine optimization. Not performing an analysis of their some times hidden strategies may leave you confused and frustrated.
After your website analysis, the next step is to add, remove or fix whatever is necessary to have a more SEO-friendly website. Website optimization involves a lot of work and the sooner you get started the better. Enhancing your rankings takes time.
Keyword and website analysis can help you better understand some of the challenges your website faces. Slow speeds due to large images, low-to-no written content and many other content factors will either help or hurt your organic rankings.
Speed and content quality can have a huge impact on your SEO rankings, and so will structural issues. There are some aspects of a website that are hidden to visitors and only visible to search engines, and you must optimize for them too!