Digital marketing has changed more in the last 10 years than in the previous 100! It has driven us out of the age of TV spots and printed media, and into the age of the internet, online videos, social media, search engines and mobile apps.
Digital marketing is now more important than ever, as it will help you reach a larger audience for less money. Unlike printed media and TV ads, digital marketing targets prospects who are most likely to buy your product or service, and we can help!
Being well represented online is a necessary part of becoming successful in most industries
You can reach a wider audience through organic methods. Some of these methods consist of creating social network accounts, online directories, reaching out to existing customers using email lists, sms messages, creating special offers, setting up a website and more!
Right after using organic means of advertising is PPC or paid advertising. Google Ads or Social Media Marketing are the best options due to pricing and effectiveness. Paid advertising reaches potential customers not currently aware of your business.
Search Engine Optimization is one of the best investments you can make. If done right, it can take your business from 0 to 100 in a relatively short time. Results usually last for years to come and what you spend getting there is cheap compared to pay-per-click.
The number of mobile phone users has nearly tripled over the past decade, with over 5 billion people using a mobile phone. It only makes sense that with more mobile devices in hands, the effectiveness of SMS marketing will be on the rise and you can benefit from it.
Email marketing still promises to deliver the highest ROI of all marketing channels - Up to $42 back for every dollar you spend! While email marketing can boast about its effective ROI, only 66% of businesses are using it. It's time to incorporate email marketing!
Facebook Messenger chatbots are one of the fastest growing and most effective ways to connect with customers. Chatbots can save you time and money by serving as your digital assistant. They can answer frequently asked questions, sell directly to consumers, plus more!