Cloud apps can help you run your business more efficiently. There are many types of cloud apps, some for invoicing, booking, human resources plus much more.
A cloud application will help you share access to information with others, it will make accessing this data easy, and they may even offer protection against data loss or damage. Native iOS or Android apps are great, however they have the risk of data loss if your device is damaged, lost or stolen.
There are things you can't afford to lose, such as leads information, invoice records, user data, etc, and all this is possible when you use a native iOS or Android app, as many of these apps store this information on your actual device instead of the cloud, making it vulnerable.
Just like with data loss, most native apps don't offer cross platform synchronization, limiting your data to a single device or platform. Cloud applications solve this problem by allowing you to access all database information from any device with a browser and an internet connection.
Unlike native apps, a cloud app uses a responsive interface that will adapt to any device with a browser, making it faster to develop. No waiting time for native app development and testing, waiting for approval, and having to submit the same app over and over after every major update.
Native apps involve many technicalities and you have to develop a single app for each platform, and unless you're a full-stack app developer, you will need to hire someone almost full time to develop and deploy your apps. This can be very costly. Cloud apps will save you money.
You can brand your cloud applications and you use the same for your users. Unlike native apps you didn't develop yourself, you can display your logo, business information and much more. No need to grow third party apps popularity when you can create brand recognition.
Cloud apps are great for teams, as you can provide partners, workers and clients with different levels of access. A cloud app will make cooperation and communication between multiple users, across different time zones or locations a breeze. You will always keep control of everyone too!